Tweenagers rule the High Street. (2000). BBC News Online. Available at: http://news.bbc.co.uk/1/hi/business/882606.stm.
The Tweenager Youth Market
Fry, A. (2001). Meet the Tweenager. Mediaweek Online. Available at: http://www.mediaweek.co.uk/ThisWeek.Features.View.aspx?ContentID=194.
The Tweenager Youth Market
Solomon, M. (2003). Conquering Consumerspace: Marketing Strategies for a Branded World. NY: AMACOM Books.
The Tweenager Youth Market
Sutton, D. (2003). Enterprise Marketing Management: The New Science of Marketing. NJ: John Wiley & Sons, Inc.
The Tweenager Youth Market
Barrie, L. (2000). Troubling tweens have UK retailers in raptures. Market News Express. Available at: http://www.tdctrade.com/mne/garment/clothing071.htm.
The Tweenager Youth Market
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The Tweenager Youth MarketThis paper discusses the 'tweenager', a most significant European market segment because of its high purchasing power, brand loyalty, and familiarity with media technology. -- 2,775 words; 12 sources; APA www.termpapers2000.com |
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