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Kosslyn, S.M. The medium and the message in mental imagery: A theory. Psychological Review, 1981, 88 (1), 46 -66.
The Nature of Mental Imagery
Yiannaka, Amalia, Konstantinos Giannakas, and Kien C Tran. "Medium, Message and Advertising Effectiveness in the Greek Processed Meats Industry." Applied Economics. 34.14 (2002): 1757.
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(1995). Integrating corporate communications: The cost-effective use of message and medium. Westport, CT: Quorum Books.
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Vasilash, Gary S., Rockwell Automotive Sent a Message Throughout the Organization, From the Comer Office to the Loading Dock: Total Quality Management Matters. James Warren is Living the Message, Production, (April, 1992): 40-43.
Operational Management Organization
You will volunteer/ National-service schemes ultimately are a self- contradiction. Gazette Feb 7, 2002. April 1, 2004 http://peacecorpsonline.org/messages/messages/2629/7256.html
Civil Service
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