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Grier, Sonya A. and Brumbaugh, Anne M. (1999) Noticing cultural differences: Ad meanings creted by target and non-target markets. Journal of Advertising, 28 (1), p. 79
Marketing to Gay Consumers
Johnson, Michael. (21 Oc 2002) "Investing Full-Time in Stores Associates." Drug Store News. pp.38-42. Available from Find Articles in one-page format at http://www.findarticles.com/p/articles/mi_m3374/is_14_24/ai_93371109
Pharmaceutical HR Practices
Grewal, D., Baker, J. Levy, M., Voss, G. 2003, 'The Effects of Wait Expectations and Store Atmosphere Evaluations on Patronage Intentions in Service-Intensive Retail Stores,' Journal of Retailing, vol. 79, no. 4, pp. 259-268.
Internationalization of Branding
Yahoo Finance: Wal. (2005, April 19). Wal-Mart Stores, Inc. Retrieved April 20, 2005, from http://finance.yahoo.com/q/bc?s=WMT&t=my&l=on&z=m&q=l&c=
Wal-Mart Stores Inc. and The Walt Disney Company
LeDuc, D. 28 Mar 2005, "New Haagen-Dazs, Dreyer's product to debut in area stores", Knight Ridder, p. 1.
Nestle Company
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