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Greene, M. Marketing Hotels and Restaurants into the 90s: A systematic Approach to Increasing Sales. London: Heinemann, 1988.
Globalization of the Hospitality Industry
Bill Kelly; "A taste for restaurants" Retrieved from http://www.agentandbroker.com/FSG/AgentBroker/Main+Nav/Articl es/Archive/Restaurant+Insurance%7eA+taste+for+restaurants.htm Accessed on 12/08/2003
Special Day Insurance
"London - Restaurants" (2004) Retrieved from http://travel.yahoo.com/p-travelguide-884842-london_restaurants-i Accessed on 2 May, 2004
London's Restaurants
Stevens, C.D., & Macintosh, G.(2003) Personality and attractiveness of activities within sales jobs. Journal of Personal Selling & Sales Management (23)1: 23-36.
Humanistic and Interactionist Theories of Psychology
Wood, W. (1994), `Reinventing The Sales force', Journal Of Personal Selling and Sales Management, Volume 21, Number 3
Personal Selling
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