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Kelly, Sharon Pratt and Kenneth L. Shropshire. The Sports Franchise Game: Cities in Pursuit of Sports Franchises, Events, Stadiums, and Arenas. Philadelphia: University of Pennsylvania Press, 1995.
Neighborhood Economies
Crompton, J.L. (1999). The economic impact of sports tournaments and events. Parks and Recreation, 34, 142-150.
Sport Commissions and Amateur Sports
Wells, Melanie. "Sporting an Ad Blitz--Marketers Tie Brand Names to Major Events." USA Today, December 8, 1995.
Ambush Marketing
Number of Japanese Films and Foreign Films Released (1983-1999).* http://jin.jcic.or.jp/stat/stats/20LES42.html.
Japan's Film Industry
Diionno, M. (2005). Sports Culture `Stained' by Recent Events. Capital. 01/24/05; Section: Teen Pulse; Pg. C2. Retrieved April 20, 2005 from ProQuest database.
Performance Enhancing Drugs
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