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SERVICE MARKETING Definition by WordNet

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Sources list for SERVICE MARKETING

Lovelock, C. Patterson, P. Walker, R. 2004, Services Marketing, An Asia Pacific and Australian Perspective, 3rd Edition, Pearson Education, Sydney Australia.
Relationship Marketing

Greene, Walter E., Gary D. Walls, and Larry J. Schrest. "Internal Marketing. The Key to External Marketing Success." Journal of Services Marketing 08.4 (1994): pp. 5-13.
Compensation and Benefits in the IT Industry

Greene, Walter E., Walls, Gary D., & Schrest, Larry J. (1994). Internal Marketing. The Key to External Marketing Success. Journal of Services Marketing, 08, 4, pp. 5-13
The Human Resource Department

"Summary of ADVANCED MARKETING SERVICES, INC." Yahoo!Finance. 2004.
Executive Compensation

York Human Services Department. "What Are Human Services?" Planning and Development. http://www.region.york.on.ca/Departments/Planning+and+Deve lopment/Human+Services/What+are+Human+Services.htm?PF=1\001 York Human Services Department. "What Are Human Services?" Planning and Development. http://www.region.york.on.ca/Departments/Planning+and+Deve lopment/Human+Services/What+are+Human+Services.htm?PF=1\001
The Digital Divide

 

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