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Emotion and Consumer Behavior
The paper examines the influence that emotions play in consumer behavior. — 1,480 words; 5 sources; MLA
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Banks, Credit Unions, and Consumer Loans
A comparison and contrast of banks and credit unions and how they make consumer loans. — 1,575 words; 6 sources;
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E-Commerce and Consumer Behavior
A brief discussion on the integration of online consumer behavior into e-commerce strategies. — 790 words; 7 sources; APA
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Affirmative Action and Consumer Behavior
Investigates the factors related to affirmative action policy that might impact consumer behavior. — 1,000 words; 2 sources; APA
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Branding and Consumer Purchasing Behaviour
A research paper on the influence of branding on consumer purchasing behaviour. — 2,257 words; 28 sources; APA
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Sources list for RUNNING SHOES AND CONSUMER ATTITUDES
  
 
Stuart, E.W., Shimp, T.A., & Engel, R.W. (1987). Classical Conditioning of Consumer Attitudes: Four Experiments in an Advertising Context. Journal of Consumer Research 14, 3: 334-49.
Consumer Psychology and Marketing Performance

Krohn, F.B., Flynn C. "Physicians and consumers conflicting attitudes toward health care advertising." Health Marketing Quarterly, 18 (3/4), 2001: 5-12.
The Influence of the Media

Westberg, K.J. (2004). "The impact of cause-related marketing on consumer attitude to the brand and purchase intention: A comparison with sponsorship and sales promotion." Australian Digital Thesis Program, Griffith University. Retrieved February 20, 2005
Cause-Related Marketing

Czellar, S. 2002. Consumer Attitude Toward Brand Extensions: An Integrative Model and Research Propositions, Section HEC 40, Boulevard du Pont-a'Arve, 1211 Geneva 4, Switzerland.
Brand Extension in the Food Industry

Paul J. Kubik, "Federal Reserve Policy during the Great Depression: The Impact of Interwar Attitudes regarding Consumption and Consumer Credit," Journal of Economic Issues 30.3 (1996).
The Great Depression