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Papers Available for Reverse Positioning |
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Sources list for REVERSE POSITIONING |
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Crowther, D. (2004). Positioning: How to own a piece of your customer's mind. Public Relations and Publicity Blog. Retrieved April 23, 2005 from [2]http://101publicrelations.com/blog/positioning_h ow_to_own_a_piece_of_your_customers_mind_000268.html
PR Communications Analysis
Kruczynski, Leonard R. *Global Positioning System.* Microsoft Encarta Encyclopedia 2004.
Navstar Global Positioning System
Huang, Jerry J., ed. GPS Primer: Sherlock Holmes' Guide to the Global Positioning System.
Navstar Global Positioning System
Mauk, J. E. (2001). The Slippery Slope of Secrecy: Why Patent Law Preempts Reverse- Engineering Clauses in Shrink-Wrap Licenses. William and Mary Law Review, 43(2), 819.
Reverse Engineering and Its Social Implications
Samuelson, P. & Scotchmer, S. (2002). The Law and Economics of Reverse Engineering.
Reverse Engineering and Its Social Implications
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