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McLendon, Teresa Gaines. Los Angeles: Fall 1981. Vol. 25, Iss. 2; p. 49 (6 pages. "An Economic Approach to Deception in Advertising: Definition and Remedies." American Economist. 25.2 (1981): 49-54.
The Greek Foods Industry
McLendon, Teresa Gaines. Los Angeles: Fall 1981. Vol. 25, Iss. 2; p. 49 (6 pages. "An Economic Approach to Deception in Advertising: Definition and Remedies." American Economist. 25.2 (1981): 49-54.
Marketing
Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004
The Cost of Advertising
Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32
Psychographics
Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.edu/research/quotes/Q100.html
Politics of Advertising
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