Relationship Marketing In Tourism essays

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Environmental Marketing and the Hospitality Industry
This paper examines the basic workings of the hospitality industry and the lack of strategic environmental marketing and policy needed to maintain a successful business. — 1,970 words; 4 sources; MLA
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CRM in the Latin American Tourism Industry
This paper is a research proposal to examine the influence and contribution of customer relationship management on the tourist industry of Latin America. — 2,400 words; 20 sources; APA
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Air Transport and Tourism
A look at air transport and tourism in several major countries across the world. — 32,484 words; 115 sources; APA
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Relationship Marketing and Small Shop Retailing
Looks at the use of relationship marketing for small shop retailers and suggests a strategy for implementation. — 6,370 words; 10 sources; APA
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Microsoft and Relationship Marketing
A case study analysis of the benefits and liabilities of relationship marketing for the Microsoft Corporation. — 1,719 words; 5 sources; MLA
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	3	Sources list for RELATIONSHIP MARKETING IN TOURISM
	(2004) `UK Market for Travel and Tourism: Market Overview'; Available online: http://www.euromonitor.com/GMID/default.asp. British Airways WTO. (2001, November). Tourism after September 11: analysis, remedial actions and prospects. Special Report, 18. Madrid, Spain: World Tourism Organization Market Intelligence and Promotion Section. Tourism and Calamity Leu, W. 2004, "Destination marketing: challenges and solutions," WTO Seminar on Destination Marketing for the 21^st Century, [Online] Available at: http://www.world-tourism.org/regional/europe/PDF/SPEECHES/2004/moscow/23_march_04.htm The Tourism Industry WTO (World Tourism Organization). (2003). Tourism highlights. Madrid, Spain: World Tourism Organization. WTO. (2005). Phuket Relief for the Tourism Sector: The Phuket Action Plan. Madrid, Spain: World Tourism Organization. Yazmir, K. (2002, September 4). Tourism and Calamity Market Insights Unit. Market Research Intelligence on Aboriginal Tourism. Canberra, Australia: American Heritage Commission, 2003. 3-16. Heritage Tourism Management