| |
MarketLooks: Tea and Ready-to-Drink Teas MarketLooks - Packaged Facts - 4/1/2004 - 26 Pages - ID: ML972992 URL: http://80-academic.marketresearch.com.researchport.umd.edu:2050/product/display.asp?productid=972992
Lipton Tea Company
Trifiletti, R. (2002), `Strategic Marketing: The Coca-Cola Company vs. Pepsi Co', European Journal Of Marketing, Volume 12, Number 4, pages 138-175
Business Growth Strategies
MacLaughlin, S. (2001), cited in Trifiletti, R. (2002), `Strategic Marketing: The Coca-Cola Company vs. Pepsi Co', European Journal Of Marketing, Volume 12, Number 4, pages 138-175
Business Growth Strategies
Nakachi K.et. al. "Influence of drinking green tea on breast cancer malignancy among Japanese patients." Journal of Cancer Research. 89 (1998): 254-261
Green Tea vs. Black Tea
"All-Channel Non-Carbs: Coke Leads with Above-Industry Growth. Sports Drinks Gain on Teas." Beverage Digest, May 14, 1999.
The US Soft Drink Industry
|
|