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PERSONAL SELLING Definition by WordNet
  
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Papers Available for Personal Selling
  
 
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Personal Computers
An illustration of how the life cycle of a product influences the marketing mix of personal computers. — 1,183 words; 6 sources; APA
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Selling American Used Cars in Saudi Arabia
A research report looking at the advisability of selling American used cars in Saudi Arabia — 9,025 words; 24 sources; APA
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Consultative Selling
This paper discusses the concept of consultative selling, in which the salesperson is no longer a vendor, but rather a consultant selling services. — 925 words; 10 sources; MLA
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The Pros And Cons Of Selling Organs
An examination of articles by Gilbert Meilaender and Bruce Gottlieb on the selling of organs for transplants. — 750 words; 2 sources; MLA
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Personal Perspectives and the Atlantic Slave Trade
A new and different perspective on the Atlantic slave trade. — 675 words; 1 sources;
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Sources list for PERSONAL SELLING
  
 
Sallee, A. and Flaherty, K. (2003), `Enhancing Salesperson Trust: An Examination Of Managerial Values, Empowerment and The Moderating Influence Of SBU Strategy', Journal Of Personal Selling and Sales Management, Volume 23, Number 4, pp. 229
Personal Selling

McFarland, R.G. (2003), `Crisis Of Conscience: The use Of Coercive Sales Tactics and Resultant Felt Stress In The Salesperson', Journal Of Personal Selling and Sales Management, Volume 23, Number 4, pp. 311
Personal Selling

Wood, W. (1994), `Reinventing The Sales force', Journal Of Personal Selling and Sales Management, Volume 21, Number 3
Personal Selling

Barksdale-Jr., Hiram C, et al. "The Impact of Realistic Job Previews and Perceptions of Training on Sales Force Performance and Continuance Commitment: A Longitudinal Test." The Journal of Personal Selling & Sales Management 23.2 (2003): 125.
Compensation and Benefits in the IT Industry

Srinivasan, S. (2004). Customer relationship management: its dimensions and effect on customer outcomes. Journal of Personal Selling and Sales Management, 9, p. 1-20.
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