Operant and Classical Conditioning. (2004). Retrieved November 22, 2004, from http://www.Alleydog.com/glossary/definition.cfm?term=Classical%20Conditioning
Topics in Psychology
Stuart, E.W., Shimp, T.A., & Engel, R.W. (1987). Classical Conditioning of Consumer Attitudes: Four Experiments in an Advertising Context. Journal of Consumer Research 14, 3: 334-49.
Consumer Psychology and Marketing Performance
Cocks, R. (a2004, February) Classical conditioning. (Learning theories part 1). Psychology Review, 10.3, 2(5).
Extinguishing Undesired Habits
EFQM EXCELLENCE MODEL. Retrieved on November 2, 2004, from http://www.efqm.org/model_awards/model/excellence_model.htm.
Quality Management
Boardman, John. Greek Classical Sculpture, The Classical Period. Thames and Hudson Ltd. London. 1985.
Classic Greek Sculpture
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