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Papers Available for Mcdonalds Strategies To Overcome Its Slump |
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Sources list for MCDONALDS STRATEGIES TO OVERCOME ITS SLUMP |
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McDonald's Revitalization Plan\0012005. Retrieved from [5]http://www.mcdonalds.com/corp/invest/pub/revitalization.html, on Oct 17, 2005
Project Implementation at McDonalds
McDonalds.com Web site (2005). Corporate Profile. Retrieved Oct 17, 2005, at [4]http://www.mcdonalds.com/corp/invest/pub/2005_fact_sheet.html
Project Implementation at McDonalds
"Super Size Me : Eating McDonald's, Making Millions" (2004) CNN News Report [Online] available at: http://cnn.entertainment.printthis .clickability.com/pt/cpt? action=cpt&title=CNN.com+-+Eating+McDonald%27s%2C+making+millions+-+Jun+9%2C+2004&expire=06%2F2
McDonald's
McDonald's Website. Official Site. "I'm Loving it." Accessed on February 3, 2004 at http://www.mcdonalds.ch/pages/default.asp?browser=flash.
"Fast Food Nation"
Dibb, S. and Simkin, L. (1997), "Marketing and market planning: still barriers to overcome", EMAC Conference Proceedings, Warwick.
Marketing to Seniors
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