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E-Retailing Made-to-Order Athletic Shoes
Presents an e-retailing marketing plan for made-to-order athletic shoes. — 3,670 words; 18 sources; APA
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Marketing Plan for Toothpaste
A marketing plan for a snore reduction toothpaste. — 2,835 words; 24 sources; APA
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Global Sales of South American Art and Decoratives
Presents a marketing plan for a hypothetical company selling globally South American art and decoratives focusing on native crafts. — 1,740 words; 3 sources; APA
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Marketing Management
A case study of an on-line store seeking to expand its operations in Malaysia. — 6,700 words; 6 sources; MLA
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Gekko Consulting and Recruiting
A strategic plan for a hypothetical new business in recruitment. — 4,302 words; 4 sources; MLA
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Sources list for MARKETING PLAN FOR HYPOTHETICAL COMPANY
  
 
Rafiq, M. and Ahmed, P. K. (1995.) Using the 7P's as a Generic Marketing Mix. Marketing Intelligence and Planning. Vol 13, No 9, p4 - p15
International Strategic Marketing

Marketing Plan Worksheets. Retrieved November 26, 2004 from; http://64.233.161.104/search?q=cache:5oBnJ-W1CJ4J:www.swlearning.com/marketi ng/ferrell/second_edition/worksheets.doc+%22Formal+marketing+control%22&hl=en
The FEDEX Company

Simkin, L. (2000), "Delivering effective marketing planning", Journal of Targeting, Measurement and Analysis for Marketing, forthcoming.
Marketing to Seniors

Dibb, S. and Simkin, L. (1997), "Marketing and market planning: still barriers to overcome", EMAC Conference Proceedings, Warwick.
Marketing to Seniors

Marketing Planning. Retrieved November 26, 2004 from; http://www.google.com/search?q=cache:-AX9nBVgQbYJ:www.oup.co.u k/pdf/bt/blois/imchap19.pdf+Tactical+marketing+activities&hl=en
The FEDEX Company