Ice Cream Recipes. "Fascinating Facts." Accessed Mar. 26, 2004: http://www.ice-cream-recipes.com/ice_cream_facts.htm
Hershey's "Swoops"
Yahoo!, Inc. "Profile - Dreyer's Grand Ice Cream (NasdaqNM:DRYR): 15-Apr-2002". 2002: Yahoo! Inc. April 16, 2002. http://biz.yahoo.com/p/d/dryr.html.
Ben & Jerry's Ice Cream Company
Tasting Arizona. "2004 Annual Sales of Ice Cream And Frozen Desserts To Approach $12.8 Billion." 2000: Tasting Arizona. April 16, 2002. http://www.tastingarizona.com/pages/products/icecream.html
Ben & Jerry's Ice Cream Company
"Nestle S.A. (Business Briefs).(agreement with U.S. antitrust regulators allow company to complete acquisition of Dreyer's Grand Ice Cream Inc.)" 16 June 2003. Food and Drink Weekly. 30 Mar 2004. <http://www.findarticles.com/cf_0/m0EUY/23_9/103794807/p1/a
Nestlé Group Case Study
Mintzberg, H. (1994). The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners. New York: Free Press.
YMCA
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