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Sources list for MARKETING MIX STRATEGY KELLOGG COMPANY

Odi.org.uk 2006. The Marketing Mix Retrieved May 15, 2006 from http://www.odi.org.uk/Rapid/Tools/Toolkits/Policy_Impact/Marketing_mix.html
Marketing Mix

"Marketing Mix" Retrieved from http://www.consultancymarketing.co.uk/marketing-mix.htm Accessed on 12/20/2003
Marketing Management

Marketingteacher.com. Marketing Mix Retrieved May 14, 2006 from http://www.marketingteacher.com/Lessons/lesson_marketing_mix.htm
Defining Marketing

"Marketing Mix" Retrieved from http://www.bambooweb.com/articles/m/a/Marketing_mix.html Accessed on 18 July, 2005
Jiffy Lube

Sternthal, Brian. "Advertising Strategy" in Kellogg Marketing, ed. Dawn Iacobucci (new York: John Wiley & Sons, 2001): 218-71
Managing Marketing Communications

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MARKETING MIX STRATEGY KELLOGG COMPANY essays

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