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Kotler, P. (1980). Marketing - Crossing Over: Marketing East is East. U.K.: UWE Art, Media & Design. Available from: http://www.watershed.co.uk/east/index.html Accessed 6^th February 2005
Advertising and Sales Promotion
Lin, Vickey C. C., (1998), Market Efficiency Test of Pre-sales and Existing House on Taiwan Market, Journal of Management, 15, .4
Presale Markets
The Contract of Sale (nd) available at [Online] http://outworld.compuserve.com/homepages/pntodd/intr/refs/sale.htm
International Sales Contracts
Stevens, C.D., & Macintosh, G.(2003) Personality and attractiveness of activities within sales jobs. Journal of Personal Selling & Sales Management (23)1: 23-36.
Humanistic and Interactionist Theories of Psychology
Wotruba, T.R., Simpson, E.K, & Reed-Daznik, J.L. The recruiting interview as perceived by college student applicants for sales positions. Journal of Personal Selling & Sales Management, 9(3). 13-24.
Recruiting the Recent College Graduate
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