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Health Care Marketing Issues
An analysis of the trend toward marketing in health care and the issues that it must address. — 1,907 words; 10 sources; APA
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Consumer Behavior in Taiwan, China, and the U.S.
A cross-cultural analysis of consumer behavior in China, Taiwan, and the United States. — 4,315 words; 11 sources; MLA
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Global Marketing
An analysis of the progress made in the sphere of global marketing. — 2,182 words; 7 sources; MLA
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Marketing
A look at the importance of marketing in a business. — 3,052 words; 11 sources; MLA
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Wal-Mart Canada: 'For The Greener Good'
Prior to the Greener Good program, Wal-Mart's association with social and environmental issues was, in the consumer's mind, mostly negative. The company has worked toward developing a new standard for social responsibility through this campaign, ... — 2,750 words; 12 sources;
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Sources list for MARKETING A CONSUMER GOOD
  
 
Nijjsen, E. J. (1999). "Success Factors of Line Extensions of Fast-Moving Consumer Goods.", European Journal of Marketing, Vol. 33, No. 5/6, pp. 450-469.
Marketing and Branding

Raju, P. S. (1995) Consumer Behaviour in Global Markets. Journal of Consumer Marketing. Vol 12, No 5, p37 - p 56.
International Strategic Marketing

Steenkamp, J-B E M (1996). Dynamics in consumer behaviour with respect to agricultural and food products, in Wierenga, B, Grunert, K G, Steenkamp, J-B E M, Wedel, M and van Tilburg, A (eds), Agricultural marketing and consumer behaviour in a changing worl
Influences on Food Choices of the Elderly in the UK

Perner, Lara. (2000) "Food Marketing." Consumer Psychologist. Retrieved 29 Mar 2005 at [1]http://www.consumerpsychologist.com/food_marketing.htm
Starbucks Coffee, Japan

M. Berg, `In Pursuit of Luxury: Global History and British Consumer Goods in the Eighteenth Century', Past and Present, 182 (2004)
Consumer Goods and Foreign Society