"Business ethics and global marketing client confidentiality statement" Retrieved from http://pwebs.net/marketing/ethics/marketing_and_advertising_ethics.htm Accessed on 23 January, 2005
B2B and B2C Ethics
Smith, Craig N. 1993. Ethics and the Marketing Manager. In Ethics in Marketing, edited by N. Craig Smith and John A. Quelch (pp. 1-34). Homewood, IL: Richard D. Irwin.
Radio Shack
Murphy, P.E - `Character and virtue ethics in international marketing: An agenda for managers, researchers and educators. Journal of Business Ethics, 18, 1999. pp. 107-24
Marketing Ethics
Barnett, Tim, et al. "Ethical Ideology and the Ethical Judgments of Marketing Professionals." Journal of Business Ethics 17.1 May 1998: 715-723.
Unethical Behavior
Smith, N.C. and Quelch, J.A. (1996), `Ethics In Marketing', Primis Custom Publishing, First Edition
Corporate Codes of Ethics and Marketing Practices
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