La Jolla Light Report. (2004) "The ins and outs of investment trusts" available at www.lajollalight.com/2004/03/04/b040304ins_outs.html Accessed 22 August 2004
The United Kingdom Commercial Real Estate Market
Scott, D.N. "If You Brand It, They Won't Just Buy, They'll Buy In." Econtent 26(August/September 2003), 72.
E-Commerce and Bumble Products
Leverage Analysis. 18 Dec. 2004 <http://www.imt/ tpark/fsll.htm.>.
Johnson and Johnson
Information on various key ratios - http://210.210.18.114/EnlightenmentorAreas/finance/CFA/leverage.htm
Home Depot and Lowes
Tauber, E. M. (1999), "Brand Leverage: Strategy for growth in a cost controlled world", Journal of Advertising, August-September, pp. 26-30.
Branding and Two Israeli Products
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