Aronson, E. (1997). Back to the Future. Retrospective Review of Leon Festinger's - A Theory of Cognitive Dissonance. American Journal of Psychology, 110, 127-137.
Team-Creation and Team-Building
Festinger, Leon. A Theory of Cognitive Dissonance. Evanston, Ill.,: Row Peterson, 1957.
The Soft Drink Market
Festinger, Leon. A Theory of Cognitive Dissonance. Evanston, Ill.,: Row Peterson, 1957.
Marketing
Festinger, L. Theory of Cognitive Dissonance. Stanford: Stanford University Press. 1957
Nursing and Attitudes Towards Health
Festinger, L. (1957). A theory of cognitive dissonance. Evanston, Ill.,: Row Peterson.
Marketing Management Culture in the 21st Century
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