McDonald's Corporation (1996) Byron Preiss Visual Publications, Inc. and Forbes Inc.http://www.wiley.com/legacy/products/subject/business/forbes/kroc.html
Business Strategy of Ray Kroc
Mascola, M. (1989) Ray Kroc. Vero Beach, Fl: Rourke Enterprises.
Business Strategy of Ray Kroc
Kroc, R. & Anderson, Robert. (1990) "Grinding It Out: The Making of McDonald's." Saint Martin's Press.
Business Strategy of Ray Kroc
Kanti Bajpai, 'The Idea of a Human Security Audit" Joan B. Kroc Institute for International Peace Studies' Report, Issue No 19, Fall 2000
Human Security
Barnes, Donelle M. (1996). "An Analysis of the Grounded Theory Method and the Concept of Culture." Qualitative Health Research, 6(3), 429-441.
Business Strategy of Ray Kroc
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