or in terms of product diversity. BIBLIOGRAPHY Thompson, A. (2003). Krispy Kreme Doughnuts, Inc. Cases In Strategic Management. University of Alabama Press. Executive Summary Krispy Kreme doughnuts is a company with a rich history of on-the-go expansion a
Krispy Kreme Doughnuts
Stein, A. (2004), Krispy Kreme: Diets hurt doughnuts, Retrieved May 7, 2004, from CNN Money website: http://money.cnn.com/2004/05/07/news/midcaps/krispy_kreme/
Food, Drink, and Consumer Demand
Murphy, J. J. The Concepts of Vision and Mission Revisited: Case Histories Wal-Mart, Hewlet Packward, Matsushita Appliances and the Body Shop. Retrieved from http://www.negotiationeurope.com/articles/mission-vision.htmlAccessed on 5 July, 2005
Business Ethics
"What Else is Hot Now at Krispy Kreme?" PC Magazine 23 (6) 6 Apr. 2004: p. 66. Academic Search Premier. EBSCOHost. University of Phoenix, Phoenix, AZ. June 28, 2005 <http://www.epnet.com>.
Krispy Kreme Doughnuts
Krispy Kreme Doughnuts (KKD). 28 Jun 2005. AOL Personal Finance. June 28, 2005 <http://aolsvc.pf.aol.com/us/quotes/quotesandnews?sym=kkd&exch=>.
Krispy Kreme Doughnuts
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