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Health Program Evaluation
A summary of ethical obligations which should be observed by evaluators for Health Programs. — 630 words; 3 sources; MLA
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Self-Evaluative Essay: Rhetoric Theory and Persuasion
Rhetoric and persuasion from Hauser's perspective must explicitly accomplish a specific objective, that of action, in one form or another. The purpose of this essay is to critique two previous exercises in rhetoric and persuasion. Each exercise will ... — 1,500 words; MLA
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Advertising and Men
A review of William Sea's arguments regarding advertising and men in his essay, "Advertising Sets a Double Standard for the Male Gender." — 976 words; 4 sources; MLA
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The History of American Public Health
A review of "Origins of Pubic Health in America: Selected Essays 1820-1855" edited by Charles Rosenberg. — 1,066 words; 1 sources; MLA
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Advertising - Race, Gender and Class
This paper discusses race, gender and class issues that are demonstrated in modern advertising. — 1,350 words; 6 sources;
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Sources list for HEALTH ADVERTISING EVALUATION ESSAY
  
 
Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004
The Cost of Advertising

Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32
Psychographics

Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.edu/research/quotes/Q100.html
Politics of Advertising

National Institutes of Health, Clinical guidelines on the identification, evaluation, and treatment of overweight and obesity in adults. Bethesda, Maryland: Department of Health and Human Services, National Institutes of Health, National Heart, Lung, and
Food, Drink, and Consumer Demand

Sivulka, Juliann. "Historical and Psychological Perspectives of the Erotic Appeal in Advertising." In Sex in Advertising: Perspectives on the Erotic Appeal. Eds, Tom Reichert and Jacqueline Lambiase. London: Lawrence Erlbaum Publishers, 2003.
Sex in Advertising