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The Differences Between Marketing, Advertising, and Public Relations.(Industry Trend or Event) OfficeSolutions; 12/1/2000; Hart, Rebecca
Church Business
Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004
The Cost of Advertising
"Keeping up with the Globetrotters." "Global Perspective, Just Doing It globally". International Advertising and Promotion, November 26, 2003,
Nike vs. Adidas
Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32
Psychographics
Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.edu/research/quotes/Q100.html
Politics of Advertising
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