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Internet Dating
Ainsworth, D. "The market for lemons: Berkeley's new Nobel Prize economist wins for explaining asymmetric markets". Office of public affairs, UC Berkely, 2000.
The Lemon Principle
Heilbroner, Robert L. and Lester C. Thurow. Economics Explained. New York: Simon & Schuster, 1987.
Microeconomics and Licensure
Beck, Kent and Andres, Cynthia. 2004. Extreme Programming Explained: Embrace Change (2nd Edition). Addison-Wesley Professional. Wells, Don. Extreme Programming: A gentle introduction. Accessed March 15, 2005. [1]http://www.extremeprogramming.org/
Extreme Programming
Iizuka, Toshiaki. (2004, September). What Explains the Use of Direct to Consumer Advertisement for Prescription Drugs. The Journal of Industrial Economics, Vol. LII, No. 3, 353.
The Prescription Drug Debate
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