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Papers Available for Evaluating United Airlines Strategy |
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Sources list for EVALUATING UNITED AIRLINES STRATEGY |
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"Corporate Profile: United Airlines." Business Travel News. Retrieved Nov. 17, 2003: http://www.btnmag.com/businesstravelnews/images/pdf/corporate_profiles/united.pdf
United Airlines
Dutta, Ron: "United Airlines Wins Race for Space: Completion of Economy Plus Reconfiguration Leaves American Airlines Inches Short" UAL Press release, Mach 15, 2000 [10]www.ual.com
United and Southwest: What a Difference
Spaeth, A. (2001). Airline Branding Strategies. Flug Revue 09/2001, page 20.
United Airlines
"About United." United Web site. Retrieved Nov. 17, 2003: http://www.united.com/page/article/0,1360,1505,00.html
United Airlines
Fahey, L & HK Christensen (1986) `Evaluating the research on strategy content' Journal of Management 12(2)167-83
Porter’s Five Forces Model
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