| |
"Business ethics and global marketing client confidentiality statement" Retrieved from http://pwebs.net/marketing/ethics/marketing_and_advertising_ethics.htm Accessed on 23 January, 2005
B2B and B2C Ethics
Smith, Craig N. 1993. Ethics and the Marketing Manager. In Ethics in Marketing, edited by N. Craig Smith and John A. Quelch (pp. 1-34). Homewood, IL: Richard D. Irwin.
Radio Shack
Smith, N.C. and Quelch, J.A. (1996), `Ethics In Marketing', Primis Custom Publishing, First Edition
Corporate Codes of Ethics and Marketing Practices
Stiglitz, Joseph 2003, "Ethics, Market and Government Failure, and Globalisation," presented to the Vatican Conference at the Ninth Plenary Session of the Pontifical
School Education and Market Forces
"Internet-Marketing Ethics" Retrieved from http://pwebs.net/marketing/ethics/articles/internetethics.htm Accessed on 28 April, 2005
E-Commerce and Marketing
|
|