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"Best Practices in Customer Service"
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This paper compare two books "The Myth of Excellence" by F. Crawford and R. Mathews and "Branded Customer Service" by J. Barlow and P. Stewart, which address the complex customer service issues. — 1,550 words; 2 sources; APA
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Sources list for ESSAYS ON TRENDS IN CUSTOMER SERVICE RELATING TO BANKING SECTOR
  
 
Gorchels, Linda M. 1995. "Trends in marketing services. (Marketing of Library and Information Services)" Library Trends, 1 January.
Analysis of Taco Bell

Grealish, A. (2005, December 14). Banking trends in 2005 that will make a difference. Bank Systems & Technology. Retrieved February 25, 2005 from Web site: http://www.banktech.com/showArticle.jhtml?articleID=55301770
Banking Technology

Federal Reserve Bank of New York - Banking Information- E-Banking. On the Internet at www.newyorkfed.org/education/ebanking/print.html E-Banking delivery channels. The Financial Gazette. November 2004. On the Internet at http://www.fingaz.co.zw/fingaz/200
E-Banking Operations

Business Wire. (April 5, 2005). Privacy of online banking key to customer loyalty.
Privacy and Automated Banking

"12 Consumer Trends and Counter Trends" (2004) Retail Industry: 2004 and Beyond: Emerging and Evolving Consumer Trends. Hallmark's Marita Weseley-Clough. Retrieved From http://retailindustry.about.com/cs/retailtrends/a/bl_trends2004.htm Accessed on 25 Feb
Buyer Behavior