Welstead, Z. (2002). Restoring employee morale at Virgin Atlantic: Improving employee relations through better internal communication. SCM 6(6), pp. 2, 23-25.
Employee Morale and Motivation
Mayfield, Jacqueline, and Milton Mayfield (2002). Leader Communication Strategies: Critical Paths to Improving Employee Commitment. American Business Review, vol. 20, pp. 89-94.
Motivating Employees
Mayfield, Jacqueline, and Milton Mayfield (1999). Leader Communication Strategies: Critical Paths to Improving Employee Commitment. American Business Review, vol. 20, pp. 89-94.
Global Marketing
Kulhavy, R., Stock, W, Verdi, M., Rittschof, K., & Savenye, W 1993. Why maps improve memory for text: The influence of structural information on working memory operations. European Journal of Cognitive Psychology.
Preferences in Art
Michele L. Bechtell. Making Your Vision Materialize: Every Objective Can Be Described in Terms of What Processes Should Improve, and Those Improvements Can Be Measured to Determine the Level of Success Achieved. Security Management, Vol. 46, August 2002
The Mission Statement
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