Dissertations On Advertising essays

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Females and Advertising
An analysis of the usage of female imagery in advertising throughout history and its effect on society. — 20,013 words; 124 sources; MLA
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Sexuality and Advertising
A discussion of advertising in relation to sexuality. — 750 words; 2 sources; MLA
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Advertising and the Public
A discussion on the influence of advertising on the public. — 2,500 words;
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"Sex, Lies & Advertising"
This paper reviews and analyzes the article "Sex, Lies & Advertising" written by author and feminist Gloria Steinem which focuses on the impact of advertisers in the media. — 761 words; 1 sources; MLA
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Marketing and Branding
An analysis of the effect of marketing and branding on consumer behavior. — 5,324 words; 18 sources; MLA
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	3	Sources list for DISSERTATIONS ON ADVERTISING
	Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004 The Cost of Advertising Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32 Psychographics Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.edu/research/quotes/Q100.html Politics of Advertising Cudlipp, Diane: "Who Is Talking About Regulating Advertising?" Advertising World, Feb/March, 1984 Global Advertising Agencies Sivulka, Juliann. "Historical and Psychological Perspectives of the Erotic Appeal in Advertising." In Sex in Advertising: Perspectives on the Erotic Appeal. Eds, Tom Reichert and Jacqueline Lambiase. London: Lawrence Erlbaum Publishers, 2003. Sex in Advertising