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Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004
The Cost of Advertising
Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32
Psychographics
The Differences Between Marketing, Advertising, and Public Relations.(Industry Trend or Event) OfficeSolutions; 12/1/2000; Hart, Rebecca
Church Business
Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.edu/research/quotes/Q100.html
Politics of Advertising
Proctor, Dwayne C.B. "Media, Product Differences and Seasonality in Alcohol Advertising in 1997." Journal of Studies on Alcohol. 11/1/2000; Pp.
Alcohol and Cigarette Advertising
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