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The 'Teach to Test' Syndrome
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Administrative Professionals
Peters, John Durham, "Historical Tensions in the Concept of Public Opinion" in Public Opinion and the Communication of Consent, (New York: Guilford Press, 1995), pp. 3-32
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Splichal, Slavko, "Publicity, Democracy, and Public Opinion" in Public Opinion & Democracy: Vox Populi-Vox Dei?, (New Jersey: Hampton Press, 2001), pp. 21-53
World Public Opinion
Arnett, Dennis B, Laverie, Debra A, & McLane, Charlie. (2002). Using job satisfaction and pride as internal-marketing tools. Cornell Hotel and Restaurant Administration Quarterly., 43, 2, pg. 87, 10 pgs
Microsoft
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