Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004
The Cost of Advertising
Stern, Barbara B. "Asian-Americans: television advertising and the "model minority" stereotype." Journal of Advertising. June 22 1997. Retrieved August 2 2005 from HighBeam Research Library Web site.
Media and Minorities
Dorfman, P.W., Howell, J.P., Hibino, S., Lee, J.K., Tate, U. & Bautista, A. (1997). Leadership in Western and Asian Countries: Commonalties and Differences in Effective Leadership Processes across Cultures. Leadership Quarterly, 8(3), 233-274.
Entrepreneurial Leadership Styles
Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32
Psychographics
The Differences Between Marketing, Advertising, and Public Relations.(Industry Trend or Event) OfficeSolutions; 12/1/2000; Hart, Rebecca
Church Business
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