Tollison, Robert P., and Kaplan, David P., and Higgins, Richard S. Competition and Concentration: The Economics of the Carbonated Soft Drink Industry. Massachusetts: Lexington Books, 1991.
The US Soft Drink Industry
World of Information Report (2004) `The Market for Soft drinks in Thailand' Retrieved from http://worldofinformation.safeshopper.com/39/1238.htm?547 Accessed on 25 April 2004
Soft Drink Industry in Thailand and U.K.
"Soft Drinks Dominate Take-Home Beverage Business." Beverage Digest, January 22, 1997.
The US Soft Drink Industry
Wilsnack, R. W., Wilsnack, S. C., & Miller-Strumhofel, S. (1994). How women drink: Epidemiology of women's drinking and problem drinking. Alcohol Health and Research World, 18, 173-181.
Attitudes toward Alcohol Use
"Starbucks: To Drink or Not to Drink." Summer 2002. Whole Earth. Page Number: 15. Starbucks. http://www.cdf.org/cdf/atissue/vol1_1/starbucks/starbucks.html
Starbucks' Coffee Shops
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