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COMMUNICATION OF CORPORATE IMAGE Definition by WordNet

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Sources list for COMMUNICATION OF CORPORATE IMAGE

Stipp, Horst. "The Impact of Olympic Sponsorship on Corporate Image," International Journal of Advertising 17, 1: 75-87. 1998.
Ambush Marketing

Bernstein, David (1985) Company Image and Reality:A Critique of Corporate Communications, London: Holt, Rinehart & Winston.
Internal Communications

"Corporate Profile: United Airlines." Business Travel News. Retrieved Nov. 17, 2003: http://www.btnmag.com/businesstravelnews/images/pdf/corporate_profiles/united.pdf
United Airlines

Image Printing Digest. "Corporate Success in the IT World: IBM and Xerox at the Crossroads". Image Printing Digest, Vol. 8, No. 2. June 2001. http://imi.maine.com/ipdigest/ipdibm1201.pdf
The Xerox Company

Anon (2), (2004), `Exxon Mobil: Corporate Code Of Ethics', Internet: Accessed on March 25^th, 2004, http://www2.exxonmobil.com/corporate/files/corporate/Code_ethics.pdf
Corporate Codes of Ethics and Marketing Practices

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