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Pietersen, Willie (2002). The Mark Twain Dilemma: the theory and practice for change Leadership; the best time to change a company is when it's successful, but that's also The time when resistance to change is at its highest. Journal of Business Strategy
Employee Resistance to Technology

Wind, J.Y. & J. Main. Driving Change: How the Best Companies are Preparing for the 21^st Century. London: Kogan Page, 1998.
Change in the Business World

Oxman, Jeffrey A. and Smith, Brian D. (2003, Sept). The limits of structural change: although most companies obsess about it, the structure of an organization is increasingly irrelevant to how its work is actually done. MIT Sloan Management Review, 45(1):
Organizational Change

Food and Drink Weekly New Government Food Guidelines to Emphasize Behavioral Change. Sparks Companies, Inc., September 2003. http://www.findarticles.com//articles/mi_mOEUY/is_36_9/ai_107997834
The Nutrition Pyramid

"Company Information." Caterpillar. 27 May, 2003 <http://www.caterpillar.com/about_cat/company_information/company_information.html>.
Caterpillar Business Ethics

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CHANGING THE COMPANY'S VISION essays

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