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Papers Available for British Airways Segmentation |
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Sources list for BRITISH AIRWAYS SEGMENTATION |
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Dana, L., Vignali, D. (1999), "British Airways Plc", International Marketing Review, Vol. 16, No. 4/5, pp278-290
The Airline Industry and British Airways
British Airways Web Site (2004). At [1]http://www.ba.com
The Airline Industry and British Airways
British Airways (2004) `BA Brand'; Available online: www.babrand.com.
British Airways
Cross, L. (6/1/1999) Segmentation: when less is more.(market segmentation to generate variable data printing jobs) Graphic Arts Monthly.
Apple's iPod
"What are the Essential Characteristics of Social Contexts that Promote Positive Youth Development?" Smart Library on Children and Families. Retrieved from http://www.children.smartlibrary.org/NewInterface/segment.cfm?segment=2447 Accessed on 26 February
Social Development
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