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Papers Available for Behavioral Finance Story Essay |
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Sources list for BEHAVIORAL FINANCE STORY ESSAY |
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Fama, E. (1998), "Market efficiency, long-term returns and behavioural finance", Journal of Financial Economics, 49, 283- 306.
UK Concept of Market Efficiency
Mills, Roger (2004) Behavioural Finance. Henley Manager Update, Vol. 15 Issue 4, p35-46, 12p
Efficient Market Hypothesis
UnitedHealth Group. Ed. Yahoo Finance. Yahoo Finance. <http://finance.yahoo.com/q?s=UNH&d=t>.
United Health Group Stock
Yahoo.com. Profile--Procter & Gamble Co. 2005. Yahoo Finance. Available: http://finance.yahoo.com/q/pr?s=PG. February 5 2005.
Procter and Gamble (P & G)
Delta Airlines (DAL). (2005). Yahoo! Finance. Available: http://finance.yahoo.com/ q/pr?s=DAL.
Delta Airlines Strategic Analysis
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