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WATERSHED AWARENESS Mid-America Regional Council Water Quality Program Promotions Plan 2003-2004, available from: http://www.marc.org/watershed/pubedplan.pdf#search='promotional%20campaign'
A Promotional Campaign
Cooper, Lee G.; Baron, Penny; Levy, Wayne; Swisher, Michael; Gogos, Paris. (1999). PromoCast: a new forecasting method for promotion planning. Marketing Science, Summer v18 i3 p301(16) Retrieved on August 16, 2004 from UOP Library, Infotrac Database.
Forecasting Methods
Green, L. & Kreuter, M. (1999). Health promotion planning: An educational and ecological approach.
Health Education Philosophies
Mintzberg, H. (1994). The Rise and Fall of Strategic Planning: Reconceiving Roles for Planning, Plans, Planners. New York: Free Press.
YMCA
Silva, A. (2004). Convergence of long-term care planning and retirement planning at the work place. J Aging Soc Policy, 16(2), 85-102.
Financial Planning for Retirement
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