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ANALYSIS SWOT PORTER COMPETITIVE MANAGEMENT MARKETING FAST FOOD INDUSTRY MCDONALD Definition by WordNet

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Sources list for ANALYSIS SWOT PORTER COMPETITIVE MANAGEMENT MARKETING FAST FOOD INDUSTRY MCDONALD

Michael Porter: what is strategy? (Competitive strategy analysis). 2002. Thinkers.
Competitive Strategy

Michael Porter, Competitive Strategy: Techniques for Analyzing Industries and Competitors, (The Free Press: 1980)
Porter's Five Forces

Porter, M., "The Competitive advantages of nations," 1^st Edition
Mineral Water Markets

Chichester, Yannir E Spanos, Spyros Lioukas. 2001. An examination into the causal logic of rent generation: Contrasting Porter's competitive strategy framework and the resource-based perspective. Strategic Management Journal, Issue 10, Volume 22, 907-934
Porter's Five Forces

Porter, ME (1980) Competitive Strategy: Techniques for Analyzing Industries and Competitors New York: Free Press
Porter’s Five Forces Model

 

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ANALYSIS SWOT PORTER COMPETITIVE MANAGEMENT MARKETING FAST FOOD INDUSTRY MCDONALD essays

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