Lee, H. L. (Spring 2002). Aligning Supply Chain Strategies with Product Uncertainties. California Management Review, 44(3), 105.
Business-to-Business Promotion Management
Koppell, J.G.S. (2001). "Hybrid organizations and the alignment of interests: The case of Fannie Mae and Freddie Mac." Public Administration Review, 61(4):468
The Hybrid Manager
Varadarajan, P.R. & Menon, A. (1988, July). "Cause related marketing: A co alignment of marketing strategy and corporate philanthropy." Journal of Marketing, 52: 58-74
Cause-Related Marketing
Silber, J. (2003). Two Health Care Unions Align Goals in California. Tribune Business News.
Nurse Practitioners
Thomas P. Bechet, James W. Walker. Aligning Staffing with Business Strategy. Human Resource Planning, Vol. 16, 1993. Available at: [9]www.questia.com
International Marketing Strategy
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