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Papers Available for Advertising Uses Women To Sell
  
 
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"Sex, Lies & Advertising"
This paper reviews and analyzes the article "Sex, Lies & Advertising" written by author and feminist Gloria Steinem which focuses on the impact of advertisers in the media. — 761 words; 1 sources; MLA
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Sex in Advertising
This paper looks at the reason advertisers use sex to sell their products. — 1,165 words; 5 sources; MLA
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Advertising and the Social Construction of Beauty
Examines the advertising industry's use of beautiful women to sell products and the way in which ads are designed to sell, not only products, but values to society. — 1,150 words; 4 sources;
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Sexuality in Advertising
This paper discusses the use of sex in advertising as a powerful tool for selling products; however, sex in advertising is addressed differently toward men than it is toward women. — 1,245 words; 5 sources; MLA
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Gender Stereotypes and Body Image
A discussion on stereotypes for body types as presented in advertising in Western cultures. — 1,248 words; 6 sources; MLA
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Sources list for ADVERTISING USES WOMEN TO SELL
  
 
Twitchell, J. B. (July 9, 2001). Opinion: In advertising's golden age, agencies weren't shy in selling themselves. Advertising age, Vol. 9, Issue 2.
Consumer Advertising in the 1920s

Internet Advertising Analysis. Retrieved from http://www.internet-advertising-ia.com/Internet_Advertising/Advertising_23.htm Accessed on 18 July, 2004
The Cost of Advertising

Bezjian-Avery, Alexa, Bobby Calder, and Dawn Iacobucci (1998), "Interactive Advertising vs.Traditional Advertising," Journal of Advertising Research, 38 (4), 23-32
Psychographics

Barton, Bruce. "ADVERTISING IS . . .." Department of Advertising, University of Texas Austin, 19 Aug 04. http://advertising.utexas.edu/research/quotes/Q100.html
Politics of Advertising

Sivulka, Juliann. "Historical and Psychological Perspectives of the Erotic Appeal in Advertising." In Sex in Advertising: Perspectives on the Erotic Appeal. Eds, Tom Reichert and Jacqueline Lambiase. London: Lawrence Erlbaum Publishers, 2003.
Sex in Advertising