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Papers Available for 4 Ps Of Marketing Mix Article |
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Sources list for 4 PS OF MARKETING MIX ARTICLE |
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Odi.org.uk 2006. The Marketing Mix Retrieved May 15, 2006 from http://www.odi.org.uk/Rapid/Tools/Toolkits/Policy_Impact/Marketing_mix.html
Marketing Mix
"Marketing Mix" Retrieved from http://www.consultancymarketing.co.uk/marketing-mix.htm Accessed on 12/20/2003
Marketing Management
Marketingteacher.com. Marketing Mix Retrieved May 14, 2006 from http://www.marketingteacher.com/Lessons/lesson_marketing_mix.htm
Defining Marketing
"Marketing Mix" Retrieved from http://www.bambooweb.com/articles/m/a/Marketing_mix.html Accessed on 18 July, 2005
Jiffy Lube
Gronoos, C. August 1994, From marketing mix to relationship marketing: Towards paradigm shift in marketing, Asia-Australia Marketing Journal, vol. 2, no. 1.
Relationship Marketing
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